The quick verdict
Sunbase Data is one of the most popular CRMs in residential solar — built specifically for the solar sales workflow (pipeline, proposals, financing tracking, install management). Solar Launch is the acquisition layer that sits BEFORE the CRM: it's how you generate the leads that fill the Sunbase pipeline. The two work together; they don't compete for the same job.
Feature comparison
| Capability | Solar Launch | Sunbase Data |
|---|---|---|
| AI rendering of homeowner roof with solar | Yes — core feature | No |
| Mailed solar postcards (print + USPS) | Yes — $1/quote | No |
| Google Solar API production + savings modeling | Yes | No (separate integration) |
| Customer portal with ITC + financing math | Yes | Generic proposal interface |
| Refundable site-survey deposit collection | Stripe Connect | Partner integrations |
| Solar sales pipeline (lead → survey → contract → install → PTO) | Basic stages | Excellent — full workflow |
| Proposal generation | Customer portal only | Excellent — fully customizable |
| Financing partner integrations | Customer portal API | Deep — Sunlight, GoodLeap, etc. |
| Install scheduling + crew management | Basic | Excellent |
| Permit + interconnection tracking | No | Excellent |
| Neighbor follow-up automation | Yes — postcards | No |
Pricing
Sunbase Data: subscription-based, typically $300+/user/mo. Implementation may require onboarding fee.
Solar Launch: pay-per-mailing, $1 per mailed solar quote. Free account, free rendering.
When Sunbase wins
- You have steady lead flow and your bottleneck is managing the pipeline + closing the proposal.
- You need deep integrations with financing partners (Sunlight, GoodLeap, Mosaic, Dividend).
- You have 3+ sales reps and need pipeline visibility + per-rep close-rate analytics.
- You're managing complex install workflows (permit pulling, AHJ approvals, interconnection paperwork).
When Solar Launch wins
- You don't have steady lead flow yet — getting to your first 5-20 installs.
- Your bottleneck is acquisition (leads, scans, deposits), not management.
- You want a self-generated lead channel that compounds (vs broker leads that get more expensive over time).
- You're in year 1-3 and over-buying enterprise CRM features you don't yet need.
Can you use both?
Yes — this is the standard stack for established solar installers running serious volume. Solar Launch sources warm leads (mailed quote → scan → site-survey deposit). Sunbase Data picks up at the deposit step and manages the lead through final install + PTO. Sales rep close rates on Solar Launch-warmed leads are typically 2–3× higher than on cold broker leads because the homeowner has already seen their roof with solar and the ITC-adjusted savings math.
The lead-source for your solar CRM.
Free account, free rendering, $1 per mailed solar quote. Money-back guarantee on your first $1,000 campaign.
Start free →